Why the fuss about Phil?

No not the Dr., the self-described "new media entertainer."

Philip DeFranco is a YouTube phenomenon, one of the many voices on a site filled (pardon the pun) with random, crazy, wacked out people clambering for their 15 minutes.

So how is it out of all those voices, his has been heard over 23 million times in 3 years? And what is it about this one man that has prompted many like him, to band together to take over the Internet and change the way we watch videos on the web? I'll let you watch this first and form your own opinion before I give you mine. (Warning some mature language...)

Again I say that Phil is one of many people who voices their opinion on YouTube, but what sets him apart is his delivery and personality. That combination caught the eyes of people with money and now Phil is getting paid to produce his YouTube content as well content for his own Vlog and his website/blog.

Imagine, being able to quit your day job and get paid to rant about whatever social issue is popular at the time. Well, Phil doesn't have to imagine anymore, he is one of the growing number of YouTubers who are beginning to change the landscape of modern media on the web.

Several other prominent figures from the web have joined forces to form what they call "The Station," which as of right now just a collection of videos individually produced by the founders of the channel. But, it will soon feature web series and other network-type programming ushering in what I am considering one of the Internet's first "official" web networks.

As of now content on the web is spread across several sites and even those sites who produce "webesodes," or episodes for the web, dedicate their programming to the subject or genre of their site.

This new experiment is important in that if it is successful, it will open the door for the web's acceptance of true Internet networks, making local Internet television much more feasible.

If you need proof that the web is a major player and will be become an increasing threat to television as we know it, ask the almost 8 million people a year who tune in to sxephil, and the millions more who watch less TV thanks to their favorite web videos.

And more than that, look at all the shows on TV itself that focus on the webs latest viral videos. The web is here, it is now and it can be made into whatever we want. It will soon become the most popular vehicle for our education and entertainment.

Don't agree? Take a look at where you are at right now....